Dream, Dare, Create… and Repeat, the new book from our founder Sarah Poniatowski

Our founder Sarah Poniatowski releases an inspiring new book : a guide to building a sincere and lasting brand

It is with pride that we announce the release of the new book by Sarah Poniatowski , the founder of our House . More than a book, this book is the fruit of twenty years of passion, work and creativity, through which she has built a brand. Since its launch in 2002, Sarah has been able to impose a unique style – a subtle balance between modernity and timelessness – to the point of giving birth to a color that has become iconic: Sarah blue.

This book, divided into five parts and forty chapters, is designed as a real guide for those who wish to embark on or reinvent themselves in a professional career that is true to their identity. Beautifully illustrated, it answers the many questions that every creator, entrepreneur or dreamer asks themselves. Sarah shares the values ​​that guide her: curiosity, perseverance and above all sincerity. With kindness, she addresses the importance of a personal vision, mutual aid and the strength of daily effort – qualities that, according to her, are essential to bring a project to life, well beyond a simple business plan.

Through this book, Sarah Poniatowski does not offer an autobiography, but an authentic and intimate guide to instill in everyone the confidence to believe in their ideas.

We are honored to introduce it to you and hope that it will inspire you as much as it inspires us every day at Maison Sarah Lavoine.

A look back in pictures at the book launch party on Wednesday, November 6 at the flagship store on Place des Victoires